Personalising Experiences At The Meetings Show


Ian Anderson (Head Of Creative) will present a session on audience engagement at The Meetings Show next week.

The session – SPARK THINKING: What’s In It For Me? – will showcase some of the techniques we use to create personalised experiences for our customers and their event audiences. Ian will demonstrate how to apply techniques to drive deep levels of business understanding, connect with people and excite them in the process. Engagement is a hot topic and can be a difficult nut to crack so Ian will also cover how this can be achieved with a limited budget.

The Meetings Show is the premier event for the UK inbound and outbound meetings industry and takes place at Olympia in London. The event is focused around a large exhibition area and provides opportunities for networking and professional education. Ian’s session will take place on Tuesday 14 June at 13:50 in Conference Room 4.

If you can’t make it to The Meetings Show, or just want to hear more of Ian’s viewpoints, check out his blogs on creative interpretation, cultural innovation and capturing ideas.

Ian Anderson To Speak At The Meetings Show

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@SPARK_THINKING

Is creativity our last defence against machines? - https://t.co/7d8H7OGqUe

@SPARK_THINKING

Street artists get together to fill downtown with vibrant murals - https://t.co/mw8q3Q7Ve1

@SPARK_THINKING

The rise of behavioural economics and its influence on organisations - https://t.co/nJwf0wZcDs

@SPARK_THINKING

Inspiring teenager uses recycled plastic to make innovative and affordable prosthetics - https://t.co/KlBX9cEOYJ

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