The session – SPARK THINKING: What’s In It For Me? – will showcase some of the techniques we use to create personalised experiences for our customers and their event audiences. Ian will demonstrate how to apply techniques to drive deep levels of business understanding, connect with people and excite them in the process. Engagement is a hot topic and can be a difficult nut to crack so Ian will also cover how this can be achieved with a limited budget.
The Meetings Show is the premier event for the UK inbound and outbound meetings industry and takes place at Olympia in London. The event is focused around a large exhibition area and provides opportunities for networking and professional education. Ian’s session will take place on Tuesday 14 June at 13:50 in Conference Room 4.